LG Neon II Smartphone Executive Launch Kit
Back by popular demand—the LG Neon phone was reborn. This phone was targeted towards younger adults ranging from high school to college-level students wanting a trendy, but a simple smartphone. This launch kit was developed to introduce in 2011 the LG Neon II phone to AT&T district managers prior to the phone’s availability for market release. This series of concept renderings were presented to the client from which a final selected design was produced which most resembled the theme of the urban design but within a simplified format.