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Samsung POS for Best Buy

BACKGROUND: Samsung came to us looking for a Point-of-Sale display piece for their newest line of TVs. This concept represents a full display setup in-store featuring a molded lower unit equipped with an interactive, scroll wheel plus on-screen stickers and remote control holder.

PROJECT ASSIGNMENT: Develop a Best Buy product display unit to help engage prospective buyers on the key benefits and features of this TV.

MY ROLE: Concept Development, Format Development, Full Design Implementation

CATEGORIES: Point of Display, Consumer Electronics

Circa 2010

 

Date April 3, 2017 Categories OOH & Outdoor Client Samsung URL https://www.samsung.com/us
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