Idaho Commission for Libraries ICfL Awareness Campaign

Idaho Commission for Libraries Awareness Campaign

The Idaho Commission for Libraries wanted to increase awareness about their Talking Book Service to Idahoans. The program was designed to be a web page resource center. Idaho libraries were encouraged to utilize some or all media posts through their own social media account to support the Talking Book Service within their communities. The campaign was developed to run two monthly posts via Facebook, Twitter, and Memes for six months. In addition, a Tip Sheet was also developed to help support libraries on how to use the content provided properly and to provide a recommended timing for media postings.

To support this initiative, we developed a six-month campaign of content posts, including imagery, to run from November 2017 through March 2018. The program was to include content in sample format and break it down into usable components by month to facilitate library staff use.

MY ROLE: Concept Development, Full Design, Digital Compositions, Final Production & Keyline